Client Hook
This route proves editorial maturity: the designer can make complex work clear without theatrics.
grid discipline / world 022
Batch 03 / Editorial Precision
Swiss Grid
Precise typography and grid discipline for portfolio clarity.
A credibility-first route for publications, consultancies, B2B portfolios, research teams, and premium personal brands.
Responsive gridTypography
A Swiss editorial grid with large typography, project captions, red alignment marks, and quiet whitespace.
022Grid
System
01
02
03
04
05
06
Column Index
Type Specimen
Redline Notes
Client story
What this world sells
The page behaves like an editorial system: precise columns, confident type, restrained red marks, and copy that feels intentionally placed.
Columns
12
The grid carries the argument.
Noise
Low
Every mark earns its space.
Read
Fast
Designed for scanning.
Art direction
Hero image brief
Reference Swiss posters, magazine layouts, typographic specimen sheets, red grid annotations, and exact column rhythm.
Production prompt
Wide Swiss grid typography website hero, clean white editorial layout, black text blocks, red alignment accents, project cards, premium publication design, no random readable text, no logos.
Human Moment
Exact alignment makes the visitor trust the content before reading every line.
Portfolio Story
Each project is a precise editorial spread with context, evidence, and result.
Psychology
Why a human remembers it
Precise grids create trust through predictability. The user feels the system is under control.
Signature modules
01
Column Index
A case-study list arranged with ruthless spacing and readable hierarchy.
02
Type Specimen
A typography panel shows scale, contrast, and information priority.
03
Redline Notes
Small red annotations call attention to key decisions.
Client proof
Why this belongs in the universe
Excellent for serious clients who value clarity.
Shows information design discipline.
Contrasts nicely with the more cinematic worlds.